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Providing substance,
not content, for your brand.Tell a better story with Fat Lip.

Woman-owned + USA-made + Creative services for hire + Interesting stuff for fun + Woman-owned + USA-made + Creative services for hire + Interesting stuff for fun + Woman-owned + USA-made + Creative services for hire + Interesting stuff for fun + Woman-owned + USA-made + Creative services for hire + Interesting stuff for fun +

Fat Lip is the creative studio of Meg Dillon.

She’s a creative director, brand strategist, and copywriter who specializes in word-driven services, but above all she’s a problem solver. Bring her a brand challenge, and she’ll deliver out-of-the-box solutions that spark engagement and exceed expectations.
She has a permanent fat lip.

Fat Lip is the creative studio of Meg Dillon.

home-about-500
She’s a creative director, brand strategist, and copywriter who specializes in word-driven services, but above all she’s a problem solver. Bring her a brand challenge, and she’ll deliver out-of-the-box solutions that spark engagement and exceed expectations.
She has a permanent fat lip.

WORK

This is more than just lip service. Fat Lip champions only the strongest ideas and hardest-working words.
SELECT CLIENTS

Ashton Design
Baltimore Museum of Art
Bitter End Yacht Club
Bromo Arts District
Castle Hill Inn
Hilton Hotels
Johns Hopkins University

Lab4U
Leica Geosystems
Newport Restaurant Group
Prospect Studio
Roam Robotics
UN Sustainable Development Goals
Wood Partners

SPECIALTIES

A brief compilation of the top hits clients request again and again.
(01) Brand Strategy

Start here to guarantee success. Our strategy package includes a summary of your current standing in the market, a succinct positioning statement, plus a mapped-out plan for how to move forward while making an impact. Consider it your North Star for all brand building.

(02) Brand Identity

No crisis here. After discussing who you are and where you’d like to be, we’ll guide you through the process of creating, shaping, and owning the voice and visuals that will best amplify your business.

(03) Creative Direction

We partner with and lead a number of designers, photographers, videographers and artists to ensure every communication tool you have can do the heavy lifting while also looking pretty.

(04) Naming

“What’s in a name?” Sometimes, everything——but no need to learn this lesson the hard way, a la Juliette. Instead, try our results-proven process for nailing your calling card.

(05) Storytelling

Fat Lip believes a headline attracts eyeballs, but hearts and minds are won in the footnotes (and we cover every syllable in between). We’ll craft a story that anchors your brand and then find the best way——whether that’s using words, wall graphics, videos, signage, social media and more——to tell that story.

(06) Consulting

Sometimes, what's needed most is outside expertise or a fresh set of eyes. Connect with us once or on an ongoing basis for help with solving challenges, identifying opportunities, and clarifying your vision.

FINAL PRODUCTS

Brand Audit
Market Research
Stakeholder Engagement
Positioning Statement
Brand Name
Brand Voice
Brand Story

Brand Messaging
Tagline
Brand Guidelines
Campaign
Press Release
Environmental Signage
Exhibition Text

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CONTACT

It doesn’t matter how large or small your business is, just how big your vision is.

TWO WAYS TO TEAM UP:

HIRE ME TO BUILD YOUR BRAND

As a jane of many trades, I can guarantee you strategic and conceptual thinking, increased creative output, and time and cost efficiencies.

ADD ME TO YOUR AGENCY

Have an all-star team already in place? Excellent. Consider me a nimble plus-one, adding value and depth where you need it.

Reach out for a one-on-one discussion of your brand. I’ll provide thoughtful feedback and will only recommend those services that will help you reach your goals.

CONTACT

It doesn’t matter how large or small your business is, just how big your vision is.

TWO WAYS TO TEAM UP:

HIRE ME TO BUILD YOUR BRAND

As a jane of many trades, I can guarantee you strategic and conceptual thinking, increased creative output, and time and cost efficiencies.

ADD ME TO YOUR AGENCY

Have an all-star team already in place? Excellent. Consider me a nimble plus-one, adding value and depth where you need it.

Reach out for a one-on-one discussion of your brand. I’ll provide thoughtful feedback and will only recommend those services that will help you reach your goals.

LANDING SQUARE IN YOUR INBOX

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